"It is natural that California is the lead market for Volt. Not only is it the largest automotive market, Californians are known to be leaders in adopting groundbreaking new technologies," said Brent Dewar, GM vice president, Global Chevrolet Brand.
GM is also partnering with three California utilities (Pacific Gas and Electric, Southern California Edison and Sacramento Municipal Utility District) and the Electric Power Research Institute (EPRI) as part of the roll out. The partnership will provide an extended, real-world demonstration and research program to introduce customers to electric vehicles. GM is going to supply 100 Volts to program participants to use in their fleets for two years.